globe amaranth, (Gomphrena globosa), ornamental garden plant of the amaranth family (Amaranthaceae), grown for its showy spherical flower clusters. Globe amaranth is native to Guatemala, Panama, and Brazil and is cultivated around the world. The flowers are attractive to butterflies and are often dried and preserved for crafts and flower arrangements.
Globe amaranth is an annual plant that reaches 30–90 cm (1–3 feet) in height. The leaves are simple with entire margins and are arranged oppositely along the reddish stems. A prolific bloomer, the plant continually produces dense round flower clusters on long stalks throughout the summer and fall. The minute flowers lack true petals but have red, pink, purple, orange, or white bracts.