Queen Elizabeth
motion picture
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history of motion pictures
- In history of film: Pre-World War I American cinema
…de la reine Élisabeth (Queen Elizabeth, 1912), which starred Sarah Bernhardt and was imported by Zukor (who founded the independent Famous Players production company with its profits). In 1912 Enrico Guazzoni’s nine-reel Italian superspectacle Quo Vadis? (“Whither Are You Going?”) was road-shown in legitimate theatres across the country at…
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promotion by Zukor
- In Adolph Zukor
…picture La Reine Elisabeth (Queen Elizabeth, or Queen Beth) starring Sarah Bernhardt, and made a fortune as the film’s exclusive distributor. Zukor then devised the idea of making films featuring Broadway stage actors in their current successes. He formed Famous Players with the slogan “Famous Players in Famous Plays”…
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