down–market
1 ENTRIES FOUND:
Britannica Dictionary definition of DOWN–MARKET
[more down–market; most down–market]
chiefly British
:
made for or appealing to people who do not have much money
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a down-market [=(US) downscale] store/hotel
also
:
of low quality
-
down-market tabloids/products
— down–market
adverb-
The store is going/moving down-market. [=starting to sell products for people with less money]
