Trainers, gym shoes, runners, tennis shoes. No matter what you call them, sneakers seem to be everywhere. But what’s the story behind these ubiquitous shoes? Read our timeline to discover how these simple shoes launched a multibillion-dollar industry and became a central part of daily life.

19th century

1839: Charles Goodyear invents vulcanized rubber, which makes the material available for commercial use. Rubber will become a key feature of most sneakers.

1830s: The Liverpool Rubber Company in England creates sand shoes, which are considered by many to be the first sneakers. The shoes are canvas with rubber soles and are initially worn at beaches. They are later renamed plimsolls.

Did You Know?

It was not until the 1850s that shoes were made specifically for right and left feet.

1860s: Croquet players begin wearing rubber-soled shoes. As recreational sports become increasingly popular, demand grows for appropriate footwear.

1880s: The term sneakers comes into usage in the United States. It is based on the quietness of the rubber soles, which enables wearers to “sneak up” on others.

1892: The U.S. Rubber Company begins selling sneakers that are modified versions of the plimsoll. These shoes have thicker rubber soles and laces.

20th century

Converse, Keds, Adidas, and Puma

1908: Marquise Converse founds the Converse Rubber Shoe Company in Boston. The business begins selling shoes the following year.

Are you a student?
Get a special academic rate on Britannica Premium.

1916: The U.S. Rubber Company introduces Keds, a brand of sneakers. The following year, Keds are first mass-produced. The shoes become especially popular with women.

1910s: Converse begins selling a shoe called the Non-Skid, specifically designed for the relatively new sport of basketball. The high-topped shoe features a capped toe. It becomes the company’s defining shoe, and in 1919 it is renamed the All-Star.

1920s: Keds names its classic shoe the Champion after the version becomes popular with tennis players, including Helen Wills.

1924: Adolf (“Adi”) Dassler begins making sports shoes in his mother’s house. His brother, Rudolf (“Rudi”) Dassler, joins the enterprise, and the two create Dassler Brothers Shoe Factory.

1934: Converse’s All-Stars are renamed Chuck Taylor’s All-Stars (now commonly called Chucks). Taylor is an American basketball player who worked for Converse and tirelessly promoted the All-Star shoe. It eventually gains huge popularity as an everyday shoe.

1936: At the Berlin Olympics, American sprinter Jesse Owens wears a pair of spiked running shoes designed by Adi Dassler. Owens ultimately wins four gold medals, and the media coverage makes Dassler’s shoes hugely popular.

A Long-Running Feud

A falling out between brothers Adi and Rudi Dassler led to the creation of Adidas and Puma.

1948: A rivalry develops between Adi and Rudi Dassler, and the two split their company. Rudi Dassler creates Ruda, which is later renamed Puma. Adi Dassler’s business later becomes Adidas.

1949: Adi Dassler introduces the iconic three-stripe logo for Adidas.

Nike and the rise of sneaker culture

1964: Phil Knight and his former University of Oregon coach, Bill Bowerman, found the shoe business Blue Ribbon Sports. Three years later the duo release the Tiger Cortez.

1965: Adidas debuts the Stan Smith, a shoe known for its minimalist design. It notably features perforated holes instead of three stripes.

early 1970s: Walt (“Clyde”) Frazier becomes the first NBA player with his own shoe: Puma’s suede Clyde.

1971: Blue Ribbon Sports is renamed Nike, and the company adopts its iconic swoosh logo.

1976: Vans debuts the #95 (later called Era). A canvas shoe with a grippy sole, it becomes hugely popular with skateboarders.

1974: Nike’s groundbreaking Waffle Trainer hits store shelves. The shoe has a grid sole that Bowerman developed by experimenting with his wife’s waffle iron.

1982: Reebok begins selling its Freestyle shoe, which is specifically designed for aerobics. The shoe is a high-top with a Velcro strap around the ankle.

1982: Vans introduces a line of slip-on shoes that feature a black-and-white checkerboard pattern.

1982: New Balance begins selling its 990 shoe, the first sneaker to cost $100 (more than $325 in 2024).

1984: American basketball player Michael Jordan of the Chicago Bulls signs an endorsement contract with Nike and begins wearing the company’s shoes. Their partnership will make both Jordan and Nike international icons.

1984: Gucci becomes the first luxury fashion label to release a sneaker. The tennis shoe features red and green stripes.

1985: Air Jordans are first sold to the public. The shoes—known as Air Jordan 1—are designed by Peter Moore with input from Michael Jordan. The footwear becomes a pop culture phenomenon, and it helps launch shoe culture.

1985: The hip-hop group Run-DMC releases the song “My Adidas”; all the members wear the company’s Superstar shoe. That year Run-DMC signs with Adidas, becoming the first nonathletes to be paid to endorse sneakers. Run-DMC is at the forefront of the growing trend of musicians popularizing sneakers.

Did You Know?

In 2023 a pair of Air Jordan 13s worn by Michael Jordan in game two of the 1998 NBA finals sold for $2.2 million.

1986: Nike’s Air Jordans II go on sale, and they are credited with creating a new market for sneakers that make a fashion statement.

1989: Reebok introduces a shoe that has a pump in the tongue. It is designed to create a better fit.

1995: American basketball player Sheryl Swoopes becomes the first female athlete to have a sneaker named after her, Nike Air Swoopes.

1996: The fashion house Prada debuts a high-end sneaker, and other brands soon begin selling their own luxury athletic shoes.

1997: Backed by the huge popularity of Air Jordans, Nike creates a separate subsidiary for its Jordan line of merchandise.

21st century

Interesting Facts
  • Nike was almost called Dimension Six, a name suggested by Phil Knight.
  • Avid sneaker collectors are known as “sneakerheads.”
  • Michael Jordan was originally a fan of Adidas and wanted to sign with that company, not Nike.
  • Reebok’s name is derived from rhebok (Afrikaans: reebok), an African antelope.

2001: Shoes with retractable wheels hit stores. They are known as Heelys.

2002: Hip-hop star Jay-Z works with Reebok on a shoe. It popularizes the trend of collaborations with nonathletes and further fuels sneaker culture.

2014: Rihanna becomes creative director of Puma and begins designing shoes for the company. She is credited with reviving Puma.

2017: American designer Virgil Abloh redesigns Air Jordan 1. The Off-White × Air Jordan 1 High OG “Chicago” becomes one of the most iconic shoe collaborations.

2020: World Athletics bans Nike’s Alphaflys from elite events, claiming the shoe provides an unfair advantage. The decision highlights the growing issue of “technology doping,” and Nike later modifies Alphaflys to meet World Athletics guidelines.

2023: It is estimated that sneakers generate more than $75 billion in sales worldwide.

Amy Tikkanen
Britannica Chatbot logo

Britannica Chatbot

Chatbot answers are created from Britannica articles using AI. This is a beta feature. AI answers may contain errors. Please verify important information using Britannica articles. About Britannica AI.

shoe, outer covering for the foot, usually of leather with a stiff or thick sole and heel, and generally (distinguishing it from a boot) reaching no higher than the ankle.

History

Climatic evidence suggests that people were probably protecting their feet from frigid conditions by about 50,000 years ago. Changes in foot shape and toe strength indicate that people were using footwear with substantial soles by about 40,000 years ago. However, the earliest examples of actual footwear, a pair of sandals found in California (U.S.), date to only about 9,000 years ago.

During the Kassite period (c. 1600–1200 bce) in Mesopotamia, soft shoes were introduced by mountain people on the border of Iran who ruled Babylonia during that time. This first type of shoe was a simple wraparound of leather, with the basic construction of a moccasin, held together on the foot with rawhide lacings. Greek women often went barefoot or wore sandals, but indoors they sometimes wore soft closed shoes, which became luxurious in the Hellenistic period, with white or red the preferred colours. Until the 5th century bce, when Greek influence became dominant, the Etruscans wore a high, laced shoe with a turned-up toe. The Romans, who established shoe guilds, developed shaped shoes fitted for the left or right foot. Their footwear was differentiated according to sex and rank.

Throughout the Middle Ages, shoes were generally simple; at the beginning, moccasin types made of untanned leather were worn, later becoming buckled or tied around the ankle. It was probably in 1305, when Edward I decreed that 1 inch (2.5 cm) should be the measure of three dried barleycorns, that English shoe sizing began; thus, a child’s shoe that measured 13 barleycorns became size 13. In the 14th and 15th centuries, shoes became extremely long and pointed. King Edward III enacted a law that the spikes, or points, of shoes should not exceed the length of 2 inches (5 cm), but during the succeeding reign of Richard II (1377–99) shoes (called crakows) attained points of 18 inches (45 cm) or more. At the end of the 15th century, pointed toes gave way to rounded. During the 16th century, men’s shoes had extremely broad toes, shaped like a duck’s bill. Variety in design increased, with shoes having either leather or cork soles and uppers made of velvet, silk, or leather; it was also the fashion, as in clothes, to slash the shoes in order to reveal a lining of a different colour. Women’s shoes were similar to men’s but were less conspicuous because they were covered by voluminous gowns.

In 17th-century Europe, boots were generally worn. Shoes had moderately high heels and were often decorated with large rosettes made of lace and ribbons. In America, men and women wore stout leather shoes with a moderate heel. In the 18th century, shoes were decorated with gold and silver buckles and real or imitation gemstones. In America, women’s dress shoes copied those in France and England and were made of brocade and had a French heel and usually a buckle; to protect the shoe, an overshoe, called a patten, often of the same material, was worn.

By 1760 the first shoe factory had appeared, in Massachusetts, and shoes began to be produced in quantity. It was not until the 19th century, however, and the development of modern machinery such as the sewing machine, that shoes could be made quickly and inexpensively. In the 20th century, shoes are made in innumerable styles, with various designs and colours.

Materials

Since time immemorial, shoes have been made of leather. The luxury leather used in the finest men’s and women’s shoes is calf. The most versatile leather, used for many kinds of shoes, is side leather, made from cattle hide and called side because the large hide is cut down the middle lengthwise into two sides for handling.

Are you a student?
Get a special academic rate on Britannica Premium.

Kid leather, made from goatskin, is used for women’s dress shoes and men’s slippers. Sheepskin is used in linings and slippers. Reptile leathers (alligator, lizard, and snake) are used in women’s and some men’s shoes. Cordovan (a small muscle layer obtained from horsehide) is a heavy leather used in men’s shoes. Patent leather, usually made from cattle hide, is given a hard, glossy surface finish. Suede is made from any of several leathers (calf, kid, or cattle hide) by buffing the inner surface to produce a napped finish.

Though still dominant, leather is being replaced in shoes by rubber and man-made fibres and compositions, particularly for heels and other shoe components. Linings and uppers may be natural or coated fabrics. Welting, heels, and counters (heel stiffeners) may be plastic. Most inner and outer soles are now nonleather. A fabric base coated with a chemical surface finish can be made in a variety of textures and designs, many simulating the grain of leather. Synthetic patent and synthetic suede are also used in shoes. Such modern materials cost less and meet performance standards. Certain fabrics, including linen, satin, and silk, are also used in footwear.

This article was most recently revised and updated by Robert Lewis.
Britannica Chatbot logo

Britannica Chatbot

Chatbot answers are created from Britannica articles using AI. This is a beta feature. AI answers may contain errors. Please verify important information using Britannica articles. About Britannica AI.